Assistant Marketing Manager – Marketing & Events

Sacramento, CA
Full Time
Entry Level

We’re seeking a results-driven Assistant Marketing Manager to support the planning, execution, and optimization of marketing campaigns, brand initiatives, and live events.

This role combines marketing strategy, event management, campaign execution, and brand engagement to increase awareness, strengthen customer relationships, and drive business growth.

The ideal candidate is a creative, organized marketing professional who enjoys coordinating campaigns, managing events, analyzing results, and collaborating with teams to create impactful brand experiences.

Assistant Marketing Manager Responsibilities

As an Assistant Marketing Manager, you will:

  • Support the development and execution of integrated marketing campaigns.
  • Plan and coordinate marketing events, product launches, promotions, trade shows, and brand activations.
  • Manage event logistics, timelines, vendors, and campaign deliverables.
  • Collaborate with sales, creative, PR, and leadership teams.
  • Monitor campaign performance and recommend improvements.
  • Assist with marketing materials, presentations, promotional content, and event collateral.
  • Support digital marketing, social media, and in-person promotional initiatives.
  • Identify opportunities to improve customer engagement and campaign results.

Qualifications

Successful candidates will have:

  • Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.
  • 2–5 years of experience in marketing, event planning, promotions, brand management, or campaign coordination.
  • Strong project management and organizational skills.
  • Excellent communication, presentation, and relationship-building abilities.
  • Experience with marketing tools, CRM platforms, event software, and Microsoft Office.
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment.
  • Strong attention to detail and problem-solving skills.

Preferred Skills

  • Experience in event, experiential, or brand marketing.
  • Understanding of marketing strategy and campaign execution.
  • Experience coordinating vendors, timelines, and event resources.
  • Creative approach to developing engaging marketing experiences.
  • Experience tracking campaign metrics and measuring performance.

What We Offer

  • Opportunity to support high-impact marketing campaigns and events
  • Career advancement and leadership development
  • Hands-on experience with marketing strategy and brand growth
  • Cross-functional collaboration and professional development
  • Competitive compensation with performance-based incentives
  • Collaborative, growth-focused work environment

Take the Next Step in Your Marketing Career

Join our team as an Assistant Marketing Manager and build valuable expertise in marketing strategy, event management, brand development, campaign execution, and customer engagement.

If you’re passionate about creating memorable marketing experiences and delivering measurable results, apply today and take the next step in your marketing career.

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