Assistant Marketing Manager – Marketing & Events

Sacramento, CA
Full Time
Entry Level

We are seeking a results-driven Assistant Marketing Manager to support the development, execution, and optimization of marketing campaigns and events that drive brand awareness, customer engagement, and business growth. This role blends strategic marketing planning with hands-on event coordination, delivering impactful brand experiences across digital and in-person channels.


Key Responsibilities

  • Assist in developing and executing integrated marketing strategies aligned with company goals
  • Plan, coordinate, and manage events including product launches, trade shows, promotional campaigns, and corporate events
  • Collaborate with cross-functional teams including sales, public relations, and creative teams to ensure cohesive campaign execution
  • Manage event logistics, timelines, and budgets to maximize ROI and campaign effectiveness
  • Track, analyze, and report on marketing campaign performance, providing data-driven insights and recommendations
  • Support the creation of marketing materials, presentations, and event collateral
  • Assist with social media marketing and offline promotional initiatives tied to campaigns and events

Qualifications

  • Bachelor’s degree in Marketing, Business Administration, or a related field
  • 2–5 years of experience in marketing, event planning, brand management, or promotions
  • Strong project management and organizational skills
  • Excellent communication, presentation, and interpersonal abilities
  • Proficiency with marketing tools, CRM systems, event management software, and Microsoft Office
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment

Core Skills & Competencies

  • Strategic thinking with strong execution skills
  • Detail-oriented with excellent problem-solving abilities
  • Collaborative team player with cross-functional experience
  • Creative mindset for event planning and campaign development
  • Experience in budget management and vendor coordination/negotiation

Benefits & Growth Opportunities

  • Work on high-impact marketing campaigns and live events
  • Clear path for career advancement and leadership development
  • Exposure to senior leadership and cross-functional teams
  • Competitive compensation and performance-based incentives

Apply Today

Advance your career as an Assistant Marketing Manager and gain hands-on experience in marketing strategy, event management, and brand development. Join a dynamic, growth-focused team where your ideas and contributions make a measurable impact.

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